Since its inception in 2007, the Paynter Dixon Touring Car Masters – just ‘TCM’ to fans and competitors – has rapidly grown to become one of Australia’s premier racing categories.
Evolving from Historic Group N racing through to Biante Historic Touring Cars, the series emerged as the Touring Car Masters for its inaugural season in 2007.
Setting itself apart from traditional Historic racing, the Touring Car Masters pioneered a new class of racing by introducing innovative technical regulations aiming to improve safety, reliability, cut running costs and provide an exciting and entertaining race package while maintaining the visual appeal of its period race cars.
The Touring Car Masters immediately struck a winning formula, with its mix of classic hero cars and modern improvements, such as disc brakes, dry-sumped engines and radial tyres, producing intense, dynamic racing right from the outset.
Since then, the popular retro series has continued to go from strength-to-strength, lifting the class to become a successful, highly-competitive, affordable and commercially-viable category.
Though many think of it as a historic category, TCM is just as much of a ‘tribute’ to the classic era while allowing it to be vialble in today’s commercial and competitive environment.
Showcasing a selection of immaculately prepared touring cars of the pre-1981 era, the Touring Car Masters boasts some of the sport’s most iconic muscle cars from Falcon GT’s, BOSS Mustangs, Chevrolet Camaros, Chrysler Chargers and Holden Monaros to the giant-killing Holden Toranas and nimble Porsche 911 RS’s. Pontiacs, Mercuries, Ford Capris and more make a variety-packed field.
Evoking the glory days of Australian Touring Car racing, the Touring Car Masters has incredibly vast appeal with a fan base that bridges all walks of life and spans generations, inspiring the passion of motoring enthusiasts, race fans and drivers.
The series continues to develop, and in 2019 introduces a cost effective packaged engine producing 600hp that will see engine costs reduced by up to two thirds. With initiatives such as the TCM engine, TCM remains the most affordable Premier Racing Category in Australia.
The Touring Car Masters series is structured across three classes at each round:
ProMASTERS – For the professional drivers
ProAM – For part-timers or drivers doing it as much for fun as they are success
ProSPORTS – allows entrants to cross-enter in the same car, enabling two (or more) drivers to score points for the vehicle and still compete for the class championship.
The Touring Car Masters series has rapidly grown to be one of Australia’s most popular forms of motor racing for both drivers and fans alike.
The cars are loud, exciting and appeal to a wide demographic of people both young and old.
Iconic brands like ‘Mustang’, ‘Camaro’, ‘Torana’, ‘Monaro’ and ‘Falcon’ are instantly recognisable to fans and casual audiences alike.
Every qualifying session and race of every TCM round is shown LIVE on FOX SPORTS 506 on FOXTEL and streaming via the Foxtel app.
Selected races (final number to be determined in 2019) are live on free-to-air via Network TEN.
This equates to more than 15 hours of live TV on broadcast and free-to-air in 2019.
Total cumulative TV audience in 2019 is expected to be more than 2.5 million people.
The series enjoys a Trackside attendance of more than 750,000 people across the season, including 270,000 at the Adelaide 500 and 250,000 at the Supercheap Auto Bathurst 1000 weekend.
Touring Car Masters has an active social media program and has some of the highest social media engagement of any Supercars support category. The growing social media numbers include:
More than 23,000 followers on Facebook More than 2,600 followers on Twitter More than 2,500 followers on Instagram Across 2018, the Touring Car Masters social media had an average digital media reach of 170,000 people per event, with a total audience on digital media of more than 1.6 million people for the year.
In 2018 the category had a 30% growth in total social media numbers with that figure expected to climb in 2019.
The Touring Car Masters website has more than 85,000 unique visitors per year and more than 275,000 page views per year, and growing.
TCM has an active media partnership with Australia’s only dedicated motorsport publication, Auto Action.
The series also enjoys a strong media profile, with regular coverage on major motorsport news site Speedcafe.com, and in major publications like Australian Muscle Car Magazine and more.
TCM is a category regularly rated by fans as the No. 1 Support Category to Supercars and twice recognised as such via polls on leading motorsport website, Speedcafe.com.